Seaside Stories

Seaside Holiday Spirit

October 31, 2016 | by Nicole Bailey

Seaside Holiday Spirit

Seaside holiday spirit is more than evident around town beginning in early November. Ushered in by lights and decorations going up, as well as the celebrations and events taking place, some families prepare for the holiday season by shopping in our myriad of independent shops. Others spend their holidays enjoying family togetherness and holiday traditions. Seaside welcomes all of them during the most festive season of the year.

Seaside Holiday Spirit Celebrated Through Events

Yuletide in Seaside is a 43-year tradition that dates to the early 1970s. First, enjoy Seaside’s Parade of Lights, held the Friday (November 25) after Thanksgiving at 7 p.m. along Holladay and Broadway streets in downtown Seaside. Like other parades, this one consists of several floats expressing their spirit. However, it is done not with roses or dahlias seen by light of day but rather with lights—lots and lots of lights—glowing in the night!

The parade is followed by a tree lighting ceremony with traditional carols and hot cider near the intersection of Broadway and Columbia. Seaside’s tree, placed in Pocket Park – just west of the Carousel Mall, refuses to be outdone by the parade. It is typically a large Douglas Fir covered with motion-sensing, musical, lighted orbs. Learn more here.

Yuletide in Seaside concludes with the Holiday Gift Fair at the Seaside Convention Center from November 25-27. Over Thanksgiving weekend, shoppers can choose unique and rare gifts from over 70 local vendors. Sellers specialize in handcrafted regional gifts. Fine art and crafted beverages are also available. Learn more here.

Also spreading good cheer is the annual Gingerbread Tea at Butterfield Cottage. Seaside’s very own historic Victorian, Butterfield Cottage at the Seaside Historical Museum is transformed for the holidays and becomes a Christmas jewel. Traditional Victorian decorations scent the air with spruce boughs and cinnamon. Tea, cider and gingerbread – accompanied by carols and live music – is served Saturdays until Christmas. Learn more here.

Seaside’s holiday spirit would not be complete without Santa. McMenamins Gearhart Hotel will host two opportunities for families to eat breakfast with Santa. Instead of waiting in line, enjoy a full hot breakfast until it’s your child’s turn for a photo.  Learn more here.

Seaside Holiday Spirit Shines with Independent Shopping

For independent holiday shopping, Seaside’s downtown speaks to the local and visiting shopper. With over 50 shops, locally owned and operated, nestled between restaurants and attractions, Seaside makes it easy to enjoy an independent shopping excursion. Find locally made candy, including salt water taffy from Phillips Candies – a Seaside staple for more than 100 years. Enjoy the Gilbert District, featuring art galleries like Fairweather House and Gallery that include exclusive work by regional artists. Once you’ve perused some art, make your way to Moxie Fair Trade Boutique and West of the Moon which carry the theme of independence and have hundreds of gifts for the socially conscious shopper.

Broadway Street runs five blocks from Highway 101 to the Pacific Ocean and each leg of the journey offers another unique and interesting find. The aforementioned historic Gilbert District, named for its builder Alexandre Gilbert, begins with the independent Beach Books and includes a variety of other downtown retail favorites. Journey further west along Broadway and you’ll find the Seaside Carousel Mall, where locally-owned stores encircle a replica of a classic carousel. The final block of Broadway features Northwest Winds Kites – where shoppers can find every kite imaginable, as well as Old Tyme Photos, specializing in lasting memories through historic looking family photos. And there is plenty more to experience. Learn more here.

Seaside is proud to offer such a variety of independent shopping choices to visitors. With its numerous districts and unique experiences, shopping can be just what visitors have come to expect from Seaside – a fun getaway. And during the holiday season, fun getaways and family togetherness are the best of what is offered with Seaside Holiday Spirit.

and so much more!

How To Walk Seaside, Oregon

Discover things to see in Seaside, OR including the Seaside Promenade, Tillamook Head Trail & Tillamook Head Lighthouse, bird...

Learn More
Burgers and a beer at U Street Pub & Eatery
Big Burgers You’ll Want to Brag About

Seaside is, of course, known for its fresh seafood. Dozens of restaurants have clam chowders and local razor clams on the menu. Bu...

Learn More
Pearl Harbor Remembrance Day in Seaside

Seaside has many treasures “hidden” before our very eyes, ones we may take for granted because we don’t fully grasp their importance.

Learn More
The Pacific Pier

A look at the old Pacific Pier in Seaside, Oregon

Learn More
Summer in Seaside can offer as much variety as our local candy stores.
How to Have an Epic North Coast Summer

A summer spent in Seaside is like a good clam chowder — fresh, flavorful and filling.

Learn More
Clatsop Lodging Industry Jobs Surpass Pre-Recession Levels in Past Two Years

According to preliminary estimates, average employment in Clatsop County’s accommodations industry rose by 50 jobs to 1,310 in 2...

Learn More
Paragliding on the North Coast

Adventure and fun with paragliding on Oregon

Learn More
Dog Days of Summer in Seaside

Give your dog the time of his life on Seaside's beach.

Learn More
Terrible Tilly

A brief history of Tillamook Rock Lighthouse, or better know as "Terrible Tilly"

Learn More
The Iron Horse Comes to Town

A look at the train that connected Seaside to Portland in 1898

Learn More
From Arcade to Aquarium: 8 Things To Do When It’s Raining In Seaside

When it rains, you’ll have plenty to do in Seaside, Oregon. Photo: Rupert Britton Our charming oceanfront town is, after all, in...

Learn More
7 places to maximize indoor fun in Seaside, Oregon

How to vacation in Seaside, Oregon when the weather is cool and wet; hint: food, culture and fun....

Learn More
Beach Books is an independent book store in Seaside, Oregon.
Where to Shop for Souvenirs in Seaside

Hunting for bargains? Searching for Seaside souvenirs? Seeking one-of-a-kind gifts? You’ve come to the right place. To your deli...

Learn More
Shopper’s Delight: Selnes Grocery

The hustle and bustle of Holiday shopping in Seaside circa 1926 was not nearly the same as it today.

Learn More
Feel Like A Kid Again

Go ahead — take a vacation from adulthood with a trip to Seaside. We give you permission to feel like a kid again. Forgot how? H...

Learn More
Driving the Oregon Coast Highway

Unique views are plentiful along all 363 miles

Learn More
Seaside Beach Volleyball Tournament
World’s Largest Beach Volleyball Tournament

Come August, the “digs” along Seaside’s beach have nothing to do with razor clams. For the 36th year, Seaside will host the ...

Learn More
Find a Beach Path Less Traveled By

A Sunday stroll along the beach at 12th Avenue in Seaside, Oregon

Learn More